PORTFOLIO - ANEXIO NEW MEDIA

SNOW IN SARASOTA PUBLISHING

Snow in Sarasota is a book publishing house located in Sarasota, Florida. They offer complete writing and publishing services including: Publishing, Promoting, Coaching, Writing, Speaking, and School Visitations by their authors.

Dr. Kevin Kremer, author and owner of Snow in Sarasota, requested that The Anexio New Media Team create a website which would accomplish the following goals:

SHOWCASE BOOKS: Provide a compelling venue for showcasing the books published by the company
SELL BOOKS: Sell books published by the company - order from the website using a secure, scalable shopping cart which can be administered by the company
SERVICES - Give an overview of the suite of services offered by SNOW IN SARASOTA
SEARCH ENGINE FRIENDLY: Develop a design which is search-engine friendly, allowing the site to be easily found and indexed by search engines and internet directories
LOOK AND FEEL: Provide a compelling interactive website that a wide variety of visitors feel comfortable with
NAVIGATION: Create an intuitive user interface allowing easy navigation throughout
INFORMATIONAL: Give the visitor a comprehensive understanding of the company, its books and services
SCALABILITY: Include a high level of scalability to accommodate future growth of the website
COMMUNICATION: to provide a means of communication with potential clients through the contact form
CONTENT MANAGEMENT: Allow SNOW IN SARASOTA to add photos and text to the website.

The Anexio New Media Team provided a complete solution encompassing website design, information architecture, content strategy and an ecommerce solution which is managed by the client.

An administrative content management tool was built into the design, followed by comprehensive training and support.

The site is visually appealing, easy to navigate and noticeably unique in comparison to other book publishing sites.

::: Launch Site: Kevin Kremer's www.snowinsarasota.com/

ANEXIO, INC.
650 Central Avenue, Suite 2
Sarasota, Florida 34236
Phone: 941-556-3400
Fax: 941-556-3401
information@anexio.com